Sports sponsorship

Kevin Harvick celebrates after winning the NASCAR Cup Series auto race Sunday, May 17, 2020, in Darlington, S.C. (AP Photo/Brynn Anderson)

FILE - In this Aug. 7, 2018, file photo, Iowa State tight end Chase Allen takes a photo with his cell phone during Iowa State's annual NCAA college football media day in Ames, Iowa. While autograph-signing and public appearances have been traditional ways athletes could make extra money, opportunities now are tied to social media posts where athletes could in the future be paid for posting sponsored content. (AP Photo/Charlie Neibergall, File)

FILE - In this March 14, 2012, file photo, a player runs across the NCAA logo during practice in Pittsburgh. The NCAA is moving closer to permitting Division I college athletes to earn money from endorsements and sponsorship deals they can strike on their own. Recommendations for changes to NCAA rules that would permit athletes to earn money for their names, images and likeness are being reviewed by college sports administrators this week before being sent to the association's Board of Governors. (AP Photo/Keith Srakocic, File)

En esta imagen de archivo, tomada el 2 de abril de 2020, un hombre con una mascarilla pasa por delante del logo de los Juegos Olímpicos de Tokio 2020, en Tokio. (AP Foto/Eugene Hoshiko, archivo)

FILE - In this Feb. 13, 2020, file photo, William Byron celebrates after winning the second of the two NASCAR Daytona 500 qualifying auto races at Daytona International Speedway in Daytona Beach, Fla. Byron won his second consecutive NASCAR virtual race Sunday, April 19, 2020, by holding off Timmy Hill — the driver who moved him out of the way to win an earlier iRacing event — in a race finally low on dramatics. (AP Photo/Terry Renna, File)

In this June 13, 2018 file photo, grounds crew prepare TD Ameritrade Park in Omaha, Neb., for the NCAA baseball College World Series. The Division I baseball championship, decided in this city of just under a half-million for the past 70 years, is among the many sporting events canceled or postponed because of the coronavirus pandemic. (AP Photo/Nati Harnik, file)

FILE - In this Oct. 18, 2019, file photo, Kyle Larson sits in his car before the final practice for a NASCAR Cup Series auto race at Kansas Speedway in Kansas City, Kan. Kyle Larson was fired Tuesday, April 14, 2020, by Chip Ganassi Racing, a day after nearly every one of his sponsors dropped the star driver for using a racial slur during a live stream of a virtual race. Larson, in his seventh Cup season with Ganassi and considered the top free agent in NASCAR mere weeks ago, is now stunningly out of a job in what could ultimately be an eight-figure blunder by the star. (AP Photo/Colin E. Braley, File)

FILE - In this June 10, 2019, file photo, drivers race at the NASCAR cup series auto race at Michigan International Speedway in Brooklyn, Mich. IndyCar will race Saturday, April 11, 2020, at Michigan International Speedway, one of the most beloved tracks that long ago fell off the open-wheel racing schedule. The race will be aired on NBC Sports with Dale Earnhardt Jr., just announced as a NASCAR Hall of Fame nominee and a driving force in the success of the iRacing phenomenon, making his IndyCar virtual debut. (AP Photo/Carlos Osorio, File)

Philadelphia Phillies' Bryce Harper rounds first base after his two-run home run during the first inning of a spring training baseball game against the Pittsburgh Pirates, Wednesday, March 4, 2020, in Clearwater, Fla. (AP Photo/Carlos Osorio)