Corporate sponsorship

May 08, 2020 - 10:21 pm
Kyle Larson has returned to racing for the first time since he was fired by Chip Ganassi Racing for using a racial slur in an iRacing event last month. Larson was one of 48 drivers attempting to make the main event Friday night in the World of Outlaws race at Knoxville Raceway. The $10,000-to-win...
Read More
FILE - In this March 14, 2012, file photo, a player runs across the NCAA logo during practice in Pittsburgh. The NCAA is moving closer to permitting Division I college athletes to earn money from endorsements and sponsorship deals they can strike on their own. Recommendations for changes to NCAA rules that would permit athletes to earn money for their names, images and likeness are being reviewed by college sports administrators this week before being sent to the association's Board of Governors. (AP Photo/Keith Srakocic, File)
April 23, 2020 - 4:19 pm
The NCAA is moving closer to allowing Division I athletes to earn money from endorsements and sponsorship deals they can strike on their own as early as next year. Recommended rule changes that would clear the way for athletes to earn money from their names, images and likeness are being reviewed...
Read More
FILE In this Thursday, Jan. 30, 2020 a general view of the Camp Nou stadium prior of a Spanish Copa del Rey soccer match between Barcelona and Leganes at the Camp Nou stadium in Barcelona, Spain. (AP Photo/Joan Monfort, File)
April 21, 2020 - 8:16 am
BARCELONA, Spain (AP) — Barcelona will sell the title rights to its storied stadium for one year in an effort to raise money for the fight against the coronavirus. The Spanish club’s executive board said Tuesday it will donate the entire fee raised by selling the title rights to the Camp Nou to...
Read More
Manchester City's head coach Pep Guardiola gestures during the English League Cup semifinal second leg soccer match between Manchester City and Manchester United at Etihad stadium in Manchester, England, Wednesday, Jan. 29, 2020. (AP Photo/Dave Thompson)
February 14, 2020 - 4:04 pm
LONDON (AP) — English Premier League champion Manchester City was banned by UEFA from the Champions League for two seasons on Friday for “serious breaches” of spending rules in a seismic ruling against one of world football's wealthiest clubs. The Abu Dhabi-owned team was also fined 30 million...
Read More
January 14, 2020 - 10:26 am
CHARLOTTE, N.C. (AP) — A hot chocolate company led by Hollywood stuntman and occasional racer Stanton Barrett has signed as primary sponsor for Swedish driver Marcus Ericsson at Chip Ganassi Racing. This is the first entry into IndyCar for Huski Chocolate, a company headquartered in Stockholm that...
Read More
FILE - In this Oct. 2, 2019, file photo, International Olympic Committee president Thomas Bach speaks at the opening of the executive board meeting of the IOC at the Olympic House in Lausanne, Switzerland. The incoming leader of the World Anti-Doping Agency asked for more money. The International Olympic Committee said `yes.’ IOC president Thomas Bach pledged $10 million to fight doping in sports, half of which would go toward storing samples from pre-Olympics testing for 10 years and the other half toward investigations and research. (Laurent Gillieron/Keystone via AP, File)
November 18, 2019 - 2:00 pm
LONDON (AP) — The IOC signed up Airbnb as an Olympic sponsor sparking concerns from 2024 host city Paris that the home-sharing company is contributing to the rising cost of rents in the French capital. Paris Mayor Anne Hidalgo, who has been at odds with Airbnb in recent years, set out her issues...
Read More
October 25, 2019 - 1:49 pm
FOXBOROUGH, Mass. (AP) — Cannabis is knocking at the NFL's door, but it can't get in. Not yet, at least. The home of the New England Patriots has a new sponsorship deal that will put a cannabidiol company's hemp leaf logo on a water tower looming over the stadium and on a sign overlooking an...
Read More
Juventus' Paulo Dybala celebrates with his teammates after scoring a goal during the UEFA Champions League group D soccer match against Lokomotiv Moscow at the Allianz Stadium in Turin, Italy, Tuesday, Oct. 22, 2019. (Andrea Di Marco/ANSA via AP)
October 24, 2019 - 9:53 am
TURIN, Italy (AP) — Juventus will now be making more than $100 million per season from its jersey sponsorships. The club announced a 25 million euro ($28 million) increase annually in sponsorship from Jeep automobiles, which like Juventus is controlled by Exor, the Agnelli family holding company...
Read More
September 04, 2019 - 3:36 pm
ENGLEWOOD, Colo. (AP) — The Denver Broncos have partnered with Empower Retirement on a 21-year deal to name their stadium "Empower Field at Mile High." The Metropolitan Football Stadium District will meet later this week to sign off on the agreement that runs through 2039 and ends a three-year span...
Read More
Thoralf Hintze, left, member of the board of the German fourth division soccer club Babelsberg 03, and Liza Pflaum, spokeswomen of the 'Seebruecke' (Pier) sea rescue organistion pose for the photographers after a press conference in Potsdam near Berlin, Germany, Thursday, Aug. 1, 2019. Babelsberg 03 provides its current season team jersey to the international 'Seebruecke' movement. (AP Photo/Michael Sohn)
August 01, 2019 - 11:12 am
BERLIN (AP) — German soccer club Babelsberg is mixing sport with politics again. The fourth-tier club is forgoing a main jersey sponsor for the coming season to carry the logo of Seebrücke (Sea-bridge), a group campaigning for safe routes for refugees to reach Europe. Babelsberg, which previously...
Read More

Pages